Privacy policy

Welcome to Lateshifter.
We are committed to protecting your privacy and ensuring that your personal information is secure. This Privacy Policy outlines how we collect, use, and safeguard your data when you engage with our services through our websites, mobile applications, or offline interactions.

Data Collection

We collect personal information when you interact with our services in the following ways:

  • Websites: When you visit our websites, we may gather information that you voluntarily provide, such as when signing up for newsletters or making purchases.

  • Apps: We collect data through our software applications for computers and mobile devices.

  • Social Media: When you interact with us through our social media pages or apps, data may be collected based on your engagement.

  • Email: We may collect data through HTML-formatted email messages linking to this Privacy Policy.

  • Offline Interactions: Information may also be collected through offline activities, such as store visits, events, or phone orders.

By using our services, you agree to the terms outlined in this Privacy Policy.

Personal Information

“Personal Information” refers to data that identifies you as an individual or relates to an identifiable individual. This includes but is not limited to:

  • Name

  • Postal address (billing and shipping)

  • Telephone number

  • Email address

  • Credit/debit card number

  • Social media account ID and profile information

How We Collect Personal Information

  • Through the Services: When you sign up for newsletters, create an account, or make purchases.

  • Offline: When you engage with us at events, through phone orders, or during customer service interactions.

  • From Other Sources: We may receive Personal Information from public databases, joint marketing partners, social media platforms, and third-party sources. When you link your social media account to your website account, certain information from your social media account will be shared with us.

How We Use Personal Information

  • Fulfilling transactions and processing payments.

  • Sending administrative information or marketing communications that may be of interest to you.

  • Personalizing your experience on our websites and services.

  • Allowing you to participate in promotions, contests, and surveys.

  • Conducting business activities, such as data analysis, audits, fraud prevention, and product development.

Disclosure of Personal Information

Your Personal Information may be disclosed:

  • To our affiliates and service providers for purposes consistent with this Privacy Policy.

  • To third-party service providers, such as payment processors, data analytics providers, and website hosts.

  • To third parties, for the purpose of sending marketing communications, based on your preferences.

  • By you, on message boards, social media, or public forums.

  • To comply with legal obligations, protect our rights, and in the event of business reorganization.

Other Information

“Other Information” includes data that does not specifically identify you as an individual, such as:

  • Browser and device information

  • App usage data

  • Information collected via cookies and similar technologies

  • Demographic data

Collection of Other Information:

  • Through your browser or device when you access our websites or apps.

  • Using cookies and similar technologies to gather data about website navigation and user preferences.

  • Through analytics services, such as Google Analytics, to understand how users interact with our services.

IP Address

We may collect and log your IP address automatically when you access our websites, apps, or services. This helps us understand usage trends, administer our services, and diagnose issues.

Third-Party Services

This Privacy Policy does not cover the privacy practices of third parties that we do not control, including social media platforms, payment processors, and external websites linked from our services. We encourage you to review their privacy policies to understand how they handle your information.

Third-Party Advertising

We may work with third-party advertising companies to display ads that are tailored to your interests. These companies may use cookies, pixel tags, and similar technologies to recognize your device across different websites and services.

Security

We take reasonable administrative, technical, and physical measures to safeguard your Personal Information. However, no data transmission or storage system can be guaranteed to be 100% secure.

Retention of Personal Information

We will retain your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

Your Rights

You have the right to request access, correction, or deletion of your Personal Information. To exercise your rights or to opt out of marketing communications, please contact us at:

Email: support@lateshifter.com

Use of Services by Minors

Our services are not directed to individuals under the age of 18, and we do not knowingly collect Personal Information from individuals under 18.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this policy indicates when it was last revised. Your continued use of our services after the changes take effect signifies your acceptance of the updated Privacy Policy.

Contact Us

If you have any questions or concerns about our privacy practices, you can contact us at:

Email: vishvajeet@lateshifter.com